Gain HR Leads and Thought Leadership with Performance Management Research & Event Sponsorship
Sponsor state of the industry research as we seek to explore strategies, technology, and insights to improve performance management initiatives. This new one-of-a-kind offering is an affordable and collaborative merge of exclusive research with thought leadership, and includes an exciting 2-day Virtual Event, all qualified leads, and promotion to more than 2 million HR executives.
What will the Performance Management Research and Virtual Event reveal?
This research will focus on the complementary approaches known as performance management and performance leadership. Both of these performance-focused approaches lead to higher-performing employees, teams, and organizations, but they differ in key ways. Performance management is the systematic process used to improve organizational and workforce effectiveness, whereas performance leadership emphasizes the role of leaders in inspiring and guiding employees to achieve high levels of performance.
With rapid technological advances and shifting work paradigms, performance management remains a pivotal component of organizational success. Increasingly, these processes are accompanied by performance leadership techniques.
This research and accompanying virtual event will cover topics to help organizations boost the performance of employees and their organizations as a whole.
More specifically, the research and event will explore:
How performance management has evolved in recent years
The emergence of performance leadership and how organizations view it
The primary outcomes of these performance-focused approaches
The evolving tools and technologies organizations used to streamline and enhance
The growing capabilities of new performance management paradigms
The behaviors, attitudes, and actions of leaders who adopt performance leadership approaches
What the future of performance management and leadership is likely to look like
Best practices in performance management and performance leadership
Become a sponsor to have your brand on the research, present your expertise and solutions during the event, and get lots of leads.
Current and Past Sponsors of Employer Brand and Recruitment Advertising Research & Events include
Dashboards and Demographics We Provide Are Real Difference Makers:
Your custom dashboard not only provides you with real-time registration numbers, but also features insights on registrants’ job titles, topics of interest, pre-presentation questions, and results for surveys and polling - all in one place!
These are the actual stats from a past Performance Management event…
Timelines for planning your Performance Management marketing:
May 27, 2025
Booking deadline to guarantee participation in full promotion schedule
July 8, 2025
Custom branded copy of research report provided for your content marketing
July 8-9, 2025
VIRTUAL EVENT DATE
June 23, 2025
Deadline to submit article to Leadership & Employee Development Excellence Magazine
About HR Research Institute
HR.com’s HR Research Institute helps HR departments keep their finger on the pulse of HR, providing full reports, infographics and case studies – all based on primary research. HR.com is committed to creating inspired and informed workforces by maximizing the potential of HR professionals around the world. Over 2 million HR professionals rely on HR.com as the foremost, trusted industry resource for education, career development, and compliance.
The HR Research Institute has produced more than 220 exclusive primary research and state of the industry reports, along with corresponding infographics in many cases, based on the surveys of thousands of HR professionals. Each research report highlights current HR trends, benchmarks, and industry best practices.
HR.com’s timely and transparent communication throughout our partnership continues to make us happy and helps us stay on track. We have a 100% success rate of achieving our demand generating goals when partnering with them, allowing us to accurately forecast and prepare sales teams for efficient follow-up. The research reports HR.com provides have greatly exceeded our expectations. They’re super in-depth, and they allow us to validate our products in the market and identify new opportunities to better help our customers achieve their needs. We can't recommend working with HR.com enough!
MelissaRichardson
Founder, Art of Mentoring
The HR.com research team worked closely with us to update and improve a set of research questions we had used for a study a few years prior. Once set, the survey was deployed and we received regular updates on survey completion progress. The team collaborated with us to determine the main analysis thrusts and emergent insights, and then did a terrific job of writing a top-quality report. Overall, the combination of our mentoring domain expertise with HR.com’s research capability, delivered a first-class piece of research. HR.com’s team was responsive, proactive and easy to work with through the whole process.
Dr. JocelynTomaka
Principal, I-O psychology: Lead, People Science; Product Strategy at UKG
I've used all these different platforms and HR.com gave me such a great experience. The team was ready to reiterate and think about my ideas to get a true and actual depiction of what this research said. HR.com was such a great partner over months helping us get it right. We have a lot of people working on it and I found it to be one of the best experiences with working with vendors. It's not about marketing it to the right people to make people feel good about it but to get the story out there and help people do what they need to do. So, personally, it is a solid experience!
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