Reach HR Leaders with a fully managed email solution with the industry's most impactful and effective lead nurturing program
What Does Our Buyer Activation Program Offer?
To stand out in an increasingly crowded and competitive HR market, you need to ensure YOUR message is reaching the BEST audience. That's where our Buyer Activation Program comes in. We offer a fully managed solution that provides you with access to the most highly qualified, opted-in and targeted list of global decision makers in the HR space. Our team will work with you to customize your messaging and identify your target audience to find the right prospects to help grow your business.
With HR.com's Buyer Activation Program You Can:
Help your business build brand awareness and website traffic
Segment our database to ensure the right message is reaching the right audience
Access one of the most cost-effective email lists in the industry (less than 2.5 cents/name)
Identify your ideal buyer and engage with them on a variety of mediums
Analyze results within 48 hours - fine-tune your message, and maximize performance
Messaging Sent Through Our Buyer Activation Program:
Share thought leadership and receive the full contact information from the people who downloaded the assets
Drive attendance to a customer event
Poll HR managers on specific topics
Promote webcasts/assets on other platforms
Personalized email by sales representative
The Buyer Activation Program Steps for Success
Meet Your New Marketing Guru and Team Member
A dedicated HR.com expert is assigned to your account to ensure your success. This person will work with you every step of the way, incorporating our proven practices and email marketing expertise.
Analytic Campaign Reporting
Receive reports of your Open Rate, Click-through rates and a list of leads generated from your email campaigns within 24-72 hours after the email is delivered to users.
A/B Testing
Unsure about your email subject line, design, or content? We can test different versions to specific lists to see which message resonates the best.
Choose Your Target Audience
We will provide you with lists containing opted-in users in your target audience, targeting specific demographics and decision makers in the HR space.
Our 27-Step Process Ensures Emails are Personalized, Impactful, and Get Delivered.
Subject line testing, spam compliance, mobile optimization; and more. Provide us with your email HTML, and allow us to cater to your branding needs while delivering a message that will speak to your target audience.
Enable Your Sales Team, and Drive Success
As our community engages with your content - you will be provided full contact information, which can be add to your CRM as sales qualified leads.
See what our customers are saying
KATEMUSSO
Senior Associate, Demand Generation, Namely
I have worked with HR.com for a total of about 8 months and they have been extremely knowledgeable, responsive, and helpful. Our managed email campaign program has allowed us to grow our database with qualified leads and ultimately help fill our sales pipeline. I also love that they offer retargeting ads with our email package, plus the display ad dashboard is very robust. It has been a pleasure to work with HR.com!
Geraud (Nimo)Pinchart
Director of Global Demand Generation, Modern Hire
HR.com has been a trusted partner for the past 5 years. They are an established player in the industry, connecting your brand with your key target through a wide range of marketing programs. The regular check-ins with a dedicated account manager tell you that HR.com values its customers. Finally, HR.com always tries to cater to your specific business needs, taking the time to understand your objectives and finding creative solutions to help reach your goals. Here's to 5 successful years of partnership and to many more to come!
Energage
HR.com has delivered a great deal of value to Energage. First and foremost, having a team who constantly looks after data quality, offers best practices tips, and executes the lead generation on our behalf goes a long way from an efficient standpoint. All we have to do is design our templates, and the HR.com team does the rest. They even provide the results to us; we review them and can easily adjust our strategy accordingly.
The team is incredibly professional, knowledgeable, and responsive- and on top of all, they are flexible with our needs. I can't name how many times I've needed to pull something last minute, or squeeze a new promotion in with very little notice, and they have always delivered in our best interest. They are a trusted and reliable partner of Energage's lead generation efforts, and we would recommend them to anyone with similar needs as ours.
SamanthaSpano
Senior Manger, JazzHR
We couldn't be happier with the service we've had and the results we've seen with HR.com! So far we've run 85+ campaigns, collected 6,000+ leads and have an average click-through-rate of 17%, more than double the industry average.
Jenny Watkins
Terryberry
We've worked with HR.com for over a year on a series of webcasts, across a variety of product offerings and have been quite impressed. The attention and care given to speaker preparation is exceptional, the audience outreach and promotion is not only effective but also delivers cost efficient results – time and again. It's definitely been a great platform for effortlessly connecting with our desired customer base.
Error: No such template "/CustomCode/quick_login/designAttributes/initM1"!
Our Happy Customers
We would love to help you
Contact our sales team today to discuss how partnering with HR.com can benefit your marketing efforts.
