The magic that makes the MZ generation work with soul
- A refreshing leadership doctor who revives sick organizations Let me know.
- "The two hot topics of the era, 'the 4th industrial revolution' and 'MZ members' "New Leadership that Connects"

• "Assist! Goals are scored by members."

'Dr. Kyung-Jin Joo will be giving a lecture on the topic of 'Assist Leadership' at the 23rd Korea Top 100 Companies to Work For Awards Ceremony and GPTW Trust Management Leadership Conference to be held at Conrad Seoul on Thursday, February 20.'

An 'assist leader' is not someone who simply helps. It is a role that helps members to achieve real results, that is, score a goal. It is like an attacking midfielder in soccer, a guard in basketball, or a setter in volleyball. It is a role that reads the overall situation and situation of the game and helps the attacker score. It creates a real chance for you to be able to defend yourself when you are attacked. Overcome and save the team.

New leadership ① The goals of the organization and the goals of its members A leader who connects, ② helps the organization achieve its best performance Leader, ③ Provide opportunities for each member to do what they want to do We need a leader who gives and helps us grow. That's an assistant.

A true leader is not the one who scores goals, but the one who leads the members. To enable the organization to achieve performance and continuous growth It is an 'assistor' that helps. An 'assist leader' exerts the following five positive influences on the organization and its members.

① Pursues good purposes (Good purpose-oriented).
② Make members the owners (Ownership).
③ Helps people work independently (Autonomy) .
④ Supports long-term growth of members and organizations.
⑤ Make sure that members work with soul (Soulful partner).

Through 'assist leadership', members ultimately ' GOALS'(=sustainable results) will be achieved. 'Assist leaders' help members discover the meaning, value, and purpose of their work. They also help them work as owners on their own initiative. Eventually, members will grow in the long term and work with soul as independent entities.

Today's leaders are entering the 4th industrial revolution together with the MZ generation. It is a time when a new leadership paradigm is needed. Assistive leadership is a leadership style that allows members to have autonomy and a sense of ownership. Based on this, we analyze the environment ourselves and develop new methods. It creates ‘strategic creativity’ that creates the core competencies required by the 4th industrial revolution.

Ultimately, assistive leadership is about providing meaning and value to the work that members of the MZ generation want. Helping them grow and move towards a good cause. What they do is more than just a job, it is a good thing for society. Even with a calling to have an influence It is to make the meaning expand.

This book is about creating sustainable results together with members of the MZ generation in the 4th industrial revolution. It will provide a new leadership paradigm to leaders who will It is.

Leader, assist! Goals are scored by the members.