To understand the effectiveness of learning management systems, you need clear insights. Learning analytics allow the optimisation of training initiatives by providing information to boost engagement and overall performance levels in the workplace. Using LMS data is the only way to ensure metrics are accurate and any resulting actions taken will be truly effective.  
 
Learning data matters because users will not engage with a poor learning environment, even when the learning content is mandatory. If the content isn’t engaging, learners won’t actually absorb any of it. Consistently pulling learner data is required to best understand why training isn’t engaging or effective.  
 
LMS reporting and analytic tools tell you who’s using your system and how they’re using it. There are a few key functions you’ll find these tools essential for when designing an eLearning initiative:  

• Assessing engagement: LMS reporting tools can extract data directly from the source and immediately analyse them. This allows L&D professionals to glean insights about their employees’ learning patterns, engagement levels or the efficiency of training programs.
• Real-time reporting: Reports that are instantly generated and compared over time provide useful insights into the impacts of online training. Without real-time metrics, it’s hard to be sure you’re on track with learning objectives.
• Analysing cost-effectiveness: The sum of resources put towards a process, how effectively online training has been utilised and assimilated, and whether users are successfully accessing and completing courses are all factors that play into LMS cost-effectiveness.
• Success beyond L&D: An LMS that integrates with a customer relationship management (CRM) tool is best placed to track and understand training effectiveness through eCommerce. One that integrates with a human resource information system (HRIS) enables an organisation to see correlations between training, satisfaction and career pathways.

When extracting reports from the LMS, you’ll want to build understanding on patterns and progress across three key areas:  

• Individuals: Learners themselves can see data on their enrolments, completions, progress and badges earned. A HRIS integration allows this data to reveal employees who are best primed for succession.
• Coursework: Being able to access data for specific subjects means quick adjustments can be made for future cohorts. If content is going unused, stakeholders will ask why so much time and money was invested into the system.
• The System: This includes everything from how many people have logged into the LMS through to if users are socially interacting within it. Knowing when and how the LMS is being used can help determine ROI, engagement and the overall effectiveness of online learning objectives.

For a more in-depth look at LMS reporting and analytic functions, have a read of the full article.