Optimizing the candidate journey should be an area of focus for any advanced employer in 2019. From the very moment a job seeker comes in contact with an employer brand, all the way up until the actual onboarding process and beyond, they follow a unique path consisting of various touchpoints. The recruitment funnel model gives an advanced and comprehensive overview of all touchpoints, making it easier for employers to identify areas of potential friction.
https://blog.tmp.com/2019/08/19/recruitment-funnel-how-to-optimize-the-job-applicant-experience/
