While Digital Marketing does involve a lot of time on social media, some blogging and some cat GIFs occasionally, there are so multiple reasons why this career is a favorite one. For just one, it’s a comparatively new industry that’s constantly growing and changing. It’s also one of hardly any jobs which takes a real relationship of creative and analytic skills, so you’re always on your feet rather than get the opportunity to utter the expression ‘my job is so boring.’

Digital Marketing Jobs - However, a very important thing about Digital Marketing as a profession is that there’s no linear entrance route into this field and, though it can make things more straightforward, you don’t need a qualification in marketing to obtain a job in this industry.

Which degrees can lead to a career in marketing?
A Digital Marketer must carry out a multitude of tasks on a regular basis including, however, not limited by: search engine marketing, ppc advertising, e-mail marketing, social media, blogging and content marketing, as well as reporting, strategizing and analyzing. Many of these duties require a very different group of skills and disciplines and even though a good marketing consultancy can competently do everything, the best Digital Marketing consultancy usually specializes in one area.

Rand Fishkin, who is a prominent number in the world of Digital Marketing, talks on his blog about the ‘T Shaped Marketing expert.’ This is someone who has a light level of knowledge across a wide variety of skills, but has depth in one or a few particular areas.

Therefore any degree which supports one or more specialist skills can help you land a job. For example, those with a degree in Creative Writing, Journalism or English Literature could make excellent Content Marketers. Whereas, those with a background in Web Design or Development might have a flare for SEO or PPC.



Other degrees which offer cross-over skills include Business Studies, PR and Communication, Advertising, Computer Technology, Economics, Management and Psychology to name a few.

Of course a degree in marketing might give a choice an advantage on paper, but when hiring for Digital Marketing tasks, employers do tend to focus more on proven skills and experience. So if you don’t happen to have a degree in marketing, there are a few things you can do to boost your chances of getting a Digital Marketing job.

Get experience.
Digital Marketing internships are great if you can secure one, if not, you can still gain a wealth of experience on your own. There’s no reason why you can’t experiment and start your own blog, website or social media channels. You can also offer to help any friends or family members who have small businesses in need of an elevated web presence. The more you can show drive, passion and genuine interest to an employer, the better your chances of getting a Digital Marketing job.

Network.
Connecting with local professionals in the Digital Marketing sector can be hugely beneficial to furthering your career. Being known within those circles will keep you updated when job opportunities arise and forming strong relationships may also help you to acquire a mentor who can steer you in the right direction. Surrounding yourself with experts who are passionate about what they do will also drive you to work harder and inspire you to keep on top of the current trends.
If you’re not able to network at events or gatherings, attach on an electronic level with the addition of people on LinkedIn, following them on Twitter and getting involved with conversations.
 
Be a fan.
Generally in most Digital Marketing job interviews you'll be asked which influencers you admire or follow online, as this is a superb indicator of how passionate and involved you are on the market. If you value Digital Marketing, you ought to know of the best titles. The Kim Kardashians of Digital Marketing, if you will. Follow them on social networking, pay attention to their podcasts watching their videos. That is one of the very most effective ways to remain prior to the game.