The saying “there’s no such thing as bad publicity” does not extend to the world of hiring.
In fact, a bad employer reputation can annihilate your chances of finding that superstar candidate that will help your growing business thrive.

And, unfortunately, a bad reputation is really easy to get. You don’t have to make an applicant cry or keep them waiting for three hours in the lobby to incite some rate on Twitter or Glassdoor. Your job candidates will get enraged by (seemingly) smaller things – hiring habits that, in fact, you might be doing every time and don’t even realize are bad form.

But every time you upset a candidate, they’ll let people know. According to CareerArc’s 2016 State of the Candidate Experience, 72 per cent of seekers that had a bad candidate experience told others about it, either online or in-person.

And other job seekers listen. As we’ve mentioned before, according to research by Corporate Responsibility Magazine, 69 per cent of job seekers wouldn’t take a job with a company that had a bad reputation, even if they were unemployed at the time.

Ready to improve your employer reputation? For five interview habits to stop doing, read the full article here: You’re ruining your employer reputation with these 5 interview habits.

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