General audiences want peace of mind, more money,
self-satisfaction, accomplishment, faith, love,
approval, and success. Business audiences look
for benefits such as increased productivity, lower
costs, higher revenue, increased profits, better
customer service and satisfaction, less downtime,
improved quality, smoother processes, higher retention
rates, improved customer loyalty, improved supplier
relationships, more profitable strategic
partnerships, and more referrals.
The more specific you can be about these issues, the
more attention you will garner. For example, "At the
conclusion of this presentation, you'll have at your
disposal three techniques for increasing your income
through your part-time hobby." Or "After this session,
you should have a clear four-step process for solving
customer complaints in your department."
Whether reading your proposal or listening to your
presentation, your audience is more likely to tune in
when you tell them why they should.
To win over your audience, promise benefits-then keep
your promises.
Do your emails, reports, and proposals get the action you want?
Are your lackluster presentation skills stalling your career?
Our two-day Strategic Writing(TM) workshop leads you through the
thinking process to create clear, action-oriented messages.
You'll write faster and present the appropriate image to clients,
colleagues, and the public.
--Reduce writing time
--Use strategic organizational formats
--Improve clarity to prevent mistakes
--Write authoritatively
--Eliminate grammatical errors
--Select styles appropriate to a professional image
Our two-day Presentations That Work(R) program focuses on instruction
and practice in organization, delivery skills, visual design and use,
and question-and-answer periods. You'll receive personalized,
confidential feedback and develop a self-improvement action plan.
--Reduce preparation time
--Increase rapport and persuasiveness
--Organize your ideas for impact
--Design and use visuals effectively
--Develop a dynamic delivery style
--Think on your feet under fire
Upcoming Public Workshops
Strategic Writing(TM):
June 15-16, 2009 Dallas/Fort Worth, TX
Presentations That Work(R):
June 17-18, 2009 Dallas/Fort Worth, TX
Register online at http://www.booherdirect.com/public_workshops.php
Whether your interest is in writing, oral presentations,
interpersonal communication, customer service, or meeting
facilitation, Booher can help you and your organization
increase productivity through effective communication.
Call us today at 800.342.6621!
Booher Consultants, Inc.
2051 Hughes Road
Grapevine, Texas 76051
Toll-free: 800.342.6621
Tel: 817.318.6000
Fax: 817.318.6521
training@booher.com
www.booher.com
Delivery Options:
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In-House Training
Licensing Programs
Public Workshops
Personal Coaching
Online Learning
Training Topics:
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Written Communication
Oral Presentations
Interpersonal Skills
Meetings
Listening
Customer Service
