I just read an exciting article about Zappos CEO Tony Hsieh. Zappos started selling shoes online in 1998. In 2008 they sold over one billion dollars in merchandise. Tony really understands the Zappos corporate culture and makes hiring and firing decisions based on their 10 core values. Two quotes really stood out to me.

"We've actually passed on a lot of really talented people that we know would make an impact to our top or bottom line, but if you know they're not a culture fit we won't hire them." - Tony Hsieh

I love that Tony realizes talent isn't everything. Hiring someone is like bringing them into your family. If that person is happy and likes the environment they will add something positive. If they are not happy, there will definitely be negative consequences.

"If you get the culture right, then most of the other stuff, like great customer service or building a brand will just happen naturally." - Tony Hsieh

At Execuserve we agree with Tony. Defining and cultivating your corporate culture will allow you to focus more on your customers and less on dealing with internal conflicts. Call 800-385-1993 or email info@execuservecorp.com to find out how Execuserve can help you define your corporate culture, and make sure you hire people who will be a perfect fit.