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    The State of Coaching and Mentoring 2021: Improve organizational culture by developing and hiring better coaches and mentors

    HR Research Institute Research Report and Infographic

    April 2021
    Formally or informally, some form of coaching or mentoring is most likely taking place in your organization. Done well, it can help organizations prepare employees for future challenges and positively impact business performance. In fact, a study conducted by the Institute of Coaching found that over 70% of individuals who received coaching also benefited from improved work performance, better relationships, and more effective communication skills. Download your own report copy to better understand the current state of employee and coaching and mentoring programs and their impact on employees, their future development, and business performance.
    The State of Coaching and Mentoring 2021 Research Report

    To learn more, we invite you to download and read the research report today:

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    HR.com   HR.com Exclusive Research

    Coaching and Mentoring: Advisory Board

    The HR Research Institute is honored to have this esteemed group of professionals join Our Coaching & Mentoring advisory board to help guide HR.com's primary research. The advisory board's goals are to influence the HR industry's thought leadership and best practices and to advance the competencies and skills of HR professionals. Thank you all for your time, effort and passion.

    • Bull Auerbach, CEO & Founder, Coaching Right Now
    • Lakisha Brooks, CLO, Brooks Enterprise & Consultants
    • Lydia Frank, VP Marketing, Chronus
    • Phil George, CEO & Co Founder, Mentorcliq
    • Dr. Debbie Hedderly, Adjunct Professor, Coach, Author & Speaker, Hedderly Consulting
    • Denice Hinden, President, Managance Coaching
    • Aaron Hurst, CEO & Co Founder, Imperative
    • Nancy Lewis, President, Progressive Techniques
    • Seena Mortazavi, CEO, Chronus
    • Susan Pahl, Founder & CEO, Shift Coaching
    • Kelley Russell-DuVarney, Leadership and Executive Coach, Vantage Coaching
    • Ann Tardy, Chief People Officer, Mentor Lead (formerly Life Movie)
    • Dr. Carol Turner, CEO, International Coach Institute
    • Marissa Waldman, CEO, Leaderology
    • Loretta White, Founder and Executive Coach, The Coaching Edge

    HIGHLIGHTS FROM THE RESEARCH:

    Experience and reputation are the top reasons for selecting external coaches

    Experience is the most widely chosen (58%), which is a 15-percentage point increase from our 2020 survey. Organizations seek out coaches with a strong track record of successful engagements. Reputation is the second most frequently chosen criterion. In many cases, external coaches are selected based on their reputed success with other individuals or organizations. Reputation is followed by two other criteria: credentials and rates/fees.

    HR Research Institute - Experience and reputation are the top reasons for selecting external coaches Graph 1

    Roughly a third of organizations have increased coaching and mentoring efforts since the start of the pandemic

    Just over a third (34%) say that coaching has increased at least a little since the start of the pandemic, and 30% say the same about mentoring. Organizations are likely recognizing the need for employee development during the turbulence brought on by the pandemic, with some adopting virtual coaching/mentoring. In contrast, only 23% say that coaching has decreased and just 25% say mentoring has decreased.

    HR Research Institute - 2021 report - Research Report Graph 2
    To learn more about The State of Coaching and Mentoring 2021 survey and to get strategic outcomes and 10 key takeaways from this exclusive HR.com Research Institute research, please read the complete report here:
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    HR Research Institute

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