Editor’s Note

Coronavirus has brought a lot of considerations to the table in a very short period. It’s a health concern, a business concern, and a travel concern; and it looks like it’s here to stay for a while. 

While companies spend time in their ‘war rooms’ making important decisions about customer, vendor, and employee interactions, there is an important audience that requires your focus and planning as well: Candidates.

Jeremy Eskenazi, in his article this month, talks about the 4 Things That Do Not Change For Talent Acquisition During The Coronavirus Outbreak.

Competition for talent will increase in the coming times. Employers that wish to gain competitive advantage will have to master employer branding and recruitment advertising. This month, featured on the cover is Kevin Sheridan's article where he talks about The 5 Most Effective And Tactical Solutions To Employer Branding & Recruitment Advertising.

Moving on, there is Robyn South's article on How To Turn Disengaged Employees Into Brand Ambassadors.

Also read, Getting To The Truth: How To Get Candidates To Get Real, Rather Than Give Canned Response by Atta Tarki & Chris Schipper and Recruitment Advertising And Employer Branding In 2020 by Tess Golunova.

Included this month is also The State of Employer Branding and Recruitment Advertising - 2020 research report that talks about how many companies have gained competitive advantage over others in hiring with employer branding and recruitment advertising, and what are the best practices.

That is not all! We also bring you several other hand-picked articles in this edition of Talent Acquisition Excellence.

As always, happy reading and don't forget to send us your feedback.