Learn how fellow HR solution providers are becoming market leaders! These resources are provided by your peers to give you access to the newest trends and technologies on sales and marketing in the human capital space.
Did You Know?
"A lack of features is the most common reason HR buyers start looking for new software."
– SelectHub
We Need Your Help!
Participate in our 2019 Benchmarking Survey, to help us separate common marketing practices, from those that really work so that we can help you determine how to invest your marketing dollars (and energy).
Access to Marketing resources is included with your HRMI membership. The HR Marketing Institute (HRMI) is the Only Community of Marketing Professionals in the HR Marketplace. Join HRMI today!
This year, many HR professionals expect to replace various HR systems in their organization’s HR technology stack.
In a recent survey, we asked buyers of HR solutions which systems their organizations will be replacing this year. Read on to find out which ones they intend to replace and why.
HR professionals spend billions of dollars each year on products and services for their organizations. Have you ever wondered how they make their buying decisions, and what systems they plan on replacing in 2019?
To find out, the HR Marketing Institute (HRMI), in partnership with HRmarketer, conducted a survey of HR professionals and here is what we found.
Finding: In the coming year, buyers are most likely to replace HRIS, payroll and performance management systems
Research results indicate that three types of systems will be replaced by 10% or more of HR departments:
HRIS/HRMS
Performance management
Payroll
Why focus on replacing these systems? In the case of HRIS/HRMS systems, the answers probably range widely. Some organizations may want to move onto the cloud from on-premise systems, while others may want improvements in specific modules or better integration among all the modules.
In the case of performance management, the answer is probably linked to unhappiness with the effectiveness of current systems. In a recent HR.com research report, The State of Performance Management 2018, we discovered that:
Performance management is only working well in a small proportion of organizations, with fewer than one-quarter of organizations getting effective or highly effective results from performance management practices.
Performance management practices and systems are still in flux, with 45% of organizations expecting to change their performance management system to a high or very high extent in the next two years.
Which of the following HR systems will your organization replace over the next 12 months?
What does this mean for the HR solution provider?
For more information on the HR buyer, download the full HR Marketing Institute research report. To access the complete research report, you must be a member of the HR Marketing Institute. HR Marketing Institute (HRMI) is the ONLY community of marketing professionals specifically in the rapidly growing HR marketplace that is here to support your marketing needs and professional growth.
Helpful Information
What you will learn:
How Fellow HR Solution Providers are Becoming Market Leaders
The Newest Trends and Technologies in Marketing to HR
What is Working – And Not – from Your Industry Peers
Access to Marketing resources is included with your HRMI membership. The HR Marketing Institute (HRMI) is the Only Community of Marketing Professionals in the HR Marketplace. Join HRMI today!
Error: No such template "/CustomCode/design/set_no_sidebar"!
