FanCode, India’s premier sports destination, has appointed Ashish Naik as the Head of Ad Sales. Based in Mumbai, Naik will spearhead FanCode’s ad-sales division, focusing on driving sales strategies, cultivating strategic partnerships, and strengthening the company’s market presence.

With nearly 25 years of experience in the media and advertising sector, Naik brings a wealth of expertise. He has previously worked with prominent organizations such as Pinkvilla, OLX Advertising, Network18, and Times Internet.

Naik expressed his excitement, stating, “I am eager to start this new chapter at FanCode. The company has made remarkable strides in a short time in the sports content and commerce space. I look forward to working closely with the sales team and leadership to contribute to FanCode's next phase of growth.”

Founded in 2019 by sports industry veterans Yannick Colaco and Prasana Krishnan, FanCode reaches over 160 million premium users across India. It has established partnerships with international sports leagues and associations, offering innovative live streaming solutions through industry-first subscription models such as Match, Bundle, and Tour Passes.

FanCode also offers a wide range of sports merchandise through its FanCode Shop, catering to fans of global sporting teams, brands, and leagues.

Dream Sports, India’s leading Sports Technology company, is the parent company of FanCode, with brands such as Dream11, and DreamSetGo in its portfolio.