Nicholas Biron from 3Sixty Insights delves into the anatomy of failing businesses, shedding light on why once-iconic brands are facing bankruptcy at alarming rates. Drawing on examples like Sears, Nicholas explores critical mistakes businesses make—from leadership decisions made in isolation to harmful cost-cutting measures that erode customer experience. With practical observations and key takeaways, this video serves as a vital guide for businesses to avoid the common pitfalls that lead to decline, emphasizing the importance of innovation, marketing, and listening to both customers and employees.