Try to see your business from a marketing point of view; how many competitors do you have? 50? 100? Now imagine most of those competitors dream of stealing your potential candidates every day. The feeling that is worse than this is, while you’re reading this article, every third employee in your workforce is secretly searching for a “better job”.

Now how do you feel? You might think where am I going wrong?

Every expansion-oriented business around you is looking for the best candidates available in the market. And the best way for them to achieve that is to steal them from you. When the market becomes extremely competitive, you’re left with only two choices: either to quit or be aggressive.



If you’re not a quitter, then the following tips will definitely help you in attracting and retaining your best.

Re-Vamp Your Job Description

The job and company description that would attract an average candidate to a job would barely attract top performers, techies, or innovators. For example, one candidate might be excited about the benefits you provide while other might be looking for how often you take risks and accelerate innovative ideas. Thus, it is important that job descriptions are exactly to the point, precise, and contain only the mandatory skills that you’re looking for.

Be Prompt in Responding Back

Posting a relevant job-description is not enough to attract potential candidates. It is also required that you regularly check on the status and how many candidates reached or replied to your post. Generally, a candidate waits for a week or two for the job application response. If you don’t act quickly then you might lose a potential candidate.

Don’t Ignore What’s Under Your Nose

It is quite possible that the talent you are searching for everywhere is right under your nose in your organization itself. There might be some candidates, whom you can make a suitable match for the new job position by providing proper training. This not only cuts off the recruitment costs but also increases the likeliness of that candidate to stay with you for even a longer period of time, as he/she sees a different and growing career path with this kind of move.

Recruitment has always been a headache for HR professionals. Companies spend a lot of money on the Recruitment  but all in vain. These simple but effective strategies might help you find a potential candidate, the next time you have a job opening.