When business becomes hectic, it might seem impossible to continue delivering superb customer service to your customers. However, the trick isn't to do more. The secret is enhancing what you're already doing. If your customer service is falling by the wayside, never fear. These are six effective ways your business can immediately improve its
customer service practices.
Enhance Your Availability
Simply put, if a customer has trouble reaching you on multiple occasions, the chances are high that you'll suffer a loss of business from them. If a customer wants to speak to you or a staff member directly, make this interaction a top priority. Even if you can't be available around the clock, always leave the option open for email correspondence during off hours.
Teach Your Employees About Empathy
One of the many complaints from customers who have suffered negative experiences with businesses is that they often felt as though their problems didn't matter. This is why it's extremely important that each person who works in your company is empathetic. People are a lot more likely to pipe down if they feel as though they're being listened to than if their complaints are being shrugged off.
Never Turn Down a Face-to-Face Interaction
Face-to-face interaction is the cream of the crop when it comes to great customer service. If a client or customer wants to meet with you face-to-face, don't avoid the experience. Likewise, encourage customers to meet with you face-to-face if they have questions or complaints.
Outsource Your Telephone Customer Service
Rather than trying to juggle phone calls with other facets of delivering optimal customer service, you should leave your telephone communications to a company who understands the ins and outs of great customer service such as
ROI Solutions. This is even more important if your customer service is already lacking and you're looking for a quick fix.
Offer a Deal the Customer Can't Refuse
In essence, people don't like being told that they'll receive 5% off on their next purchase in exchange for their business or trouble. People like results that they can rely on and experience immediately. Offer deals such as a money-back guarantee or performance guarantee to increase the bond of trust between your business and the customer.
Always Thank Customers for Their Business
Lastly, use every chance possible to personally thank a customer for their business. It's a small gesture to you, but for the customer, it will mean a lot in the long run. Even setting up an automated email responder that thanks customers for their business can go a long way.
There is always room for improvement when it comes to customer service, and these tips can help you gain more trust and business from customers. Don't hesitate to make drastic changes if needed, since good customer service is such an important part of your success.
