Virtual events and job fairs are becoming increasingly popular with employers and job seekers around the country. They are a convenient and innovative alternative to traditional job fairs that allow companies and talent to connect in a way never before possible. The odds of companies finding the right talent increase dramatically when obstacles like distance and schedules melt away. So how do virtual career fairs typically work? Here’s what you need to know if you are interested in hosting a job fair online.
What’s the difference between a virtual and traditional job fair?

Whether you’re a university that’s looking for new ways to bring employers to your campus or an association that’s working to find more efficient ways to recruit for your members, job fairs are a familiar tool. The major difference from the events you’re used to is that virtual job fairs are hosted online, and traditional job fairs are hosted in a convention or exhibit hall. The communication dynamic is slightly different online as opposed to in person, but there are a number of similarities between virtual and non-virtual fairs.

Both types typically host a number of companies, and job seekers have the opportunity to register for the events, share their resumes, and do some networking. Many sponsors are opting to host virtual job fairs because they tend to be less costly than traditional events and participation from both jobseekers and companies is higher.
How are virtual job fairs structured?

The structure of virtual job fairs varies widely. Some sponsors opt for creating a simple job board where companies can post openings, and interested individuals submit resumes or email questions to businesses through the board during a specific time frame. Other sponsors create a full virtual experience for jobseekers, providing attendees with a map of booths and exhibits. They also include the option of videoconferencing or attending webinars with potential employers.

Virtual job fairs utilize a number of tools online, from email and chat rooms to more high tech videoconferencing and podcasting. It all depends on how sponsors choose to structure their events. The more fully featured your approach, the better experience that you create for both participating companies and job hunters.
What are the benefits of hosting a virtual job fair?

Critics complain that virtual job fairs don’t allow the opportunity for job seekers to personally connect with companies. But in truth, the structure of a traditional career fair doesn’t allow much of an opportunity for potential employees to personally connect with employers either. Most often, traditional career fairs are swarmed with enthusiastic job seekers hoping to make valuable contacts. It can be argued that virtual job fairs provide the same level of connection as non-virtual events.

In reality, there are several benefits that can make a virtual job event more effective than an in-person one. These range from the cost savings to the convenience factor. Companies tend to be more inclined to participate in a virtual job fair because they don’t have to worry about the cost of travel and time. Job seekers are more likely to participate in these events for similar reasons. Virtual fairs can attract applicants from all over the country and the world because attendees simply go online to join. This provides a wider applicant pool for companies who are searching for the right candidates, and increases the chances they will find someone who’s a good match. Using technology, your staff may also be able to connect with qualified candidates in a shorter period of time.

Virtual job fairs provide a convenient and budget-friendly alternative to non-virtual events. The benefits of hosting a job fair online are many, from broader applicant pools to lower travel costs. So start planning your virtual event today!