Projects matter to Gen X more than moving up the ladder of success. Gen Xers are 15% less likely to accept a promotion that involves added responsibility and other trappings of success.

Engagement Opportunity

Recognize Gen X when they reach project milestones. Don’t expect to motivate them by dangling the “carrot” of a new job title. Instead, clear the way for them to innovate and get stuff done.

The right social recognition program gives you visibility and insight into the ways your team actually works. It helps you personalize your engagement policies by focusing on the strengths of individuals and their connections.