New story from The Hindu Business Line published by Daniel Pleasant December 24, 2009
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For some S'marketing
There was angst, appeal, evangelising, exhortation, evaluation and introspection. The S'Marketing Convention 09 organised by the Confederation of Indian Industry last week in Chennai had a few who's who of the ad and marketing world mull on the challenge of the fast-changing consumer, customer power, digital marketing, innovation, new avenues for growth and talent management. More: http://tinyurl.com/talentmanagement250