Within Knowledge Infusion we have a simple way to think of each customer interaction and that is to ensure that we do anything to keep them as a "customer for life".
I had the opportunity to read about an airline; JetBlue, who vowed tonight to refund passengers money if they have been "involuntarily" let go from their job. I had to read twice to believe what I was reading. They call this "The JetBlue Promise.."
There are many that are taking advantage of the "talent depression" from a marketing standpoint, but after reading more about JetBlue's program and talking to a few JetBlue employees tonight when I landed in Boston; the company is aligned and taking a stand against what we are dealing with in the world today. I asked how they knew about the program, and they mentioned the company portal as the communication vehicle. Once again, amazing use of technology to align a workforce immediately, all in a single day. From a Knowledge Infusion standpoint, we are working with many organizations going through alignment exercises today and using portals and social software to drive communication and engagement. Great stuff that truly adds value.
Hats off to JetBlue. The employees believe, the company believes and the company is taking action.
Strategy + Execution = Success.. I will fly JetBlue whenever I can based on reading this.
Another infusion of knowledge...
