Mark McAuliffe

Integrating Social Networking into your recruitment plan is made easier by adding a few items to your recruitment toolbox.   <br> <p>Integrating Social Networking into your recruitment plan is made easier by adding a few items to your recruitment toolbox.  Over the next three weeks I´ll introduce the three tools you need, starting today with the first tool... the <b>Social Networking Guru</b>.</p>

<p>The social networking phenomenon is growing exponentially and you need to be out ahead of it. As with any cause there is usually a torch bearer, an internal champion. A best in class <b>Social Networking Guru</b>:</p>

<p>-        spends the lions share of their time researching what is being said ( by those in relevant networks) about the topics germane to their recruitment initiative and the technology that is used to diseminate it</p>

<p>-        has an insatiable appetite for information and a passion for connecting information to folks that can benefit from it.</p>

<p>If your recruitment budget can´t afford a <b>Social Networking Guru</b> then pool your resources with other departments within your company. The point is, social networking is a form of competitive intelligence and can help multiple departments throughout your company  -- not just recruitment - gain a competitive advantage in the market.</p>

<p>Next week: How to take inventory of your social networking capital</p>

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